Simonside Outdoor Adventure.
We’ve been working recently with Martin and Graeme from Simonside Centre for Positive Youth Activities, they wanted to update their identity, website and corporate image to appeal to their current target market and attract new ones.
What We Did
We re-named the company ‘Simonside Outdoor Adventure’ which closer relates to the work they do with young people, as well as appealing to new markets they where looking to expand into.
A new clean identity incorporating the 3 main environments they work in was formed. (Mountain, Land and Sea). A bespoke icon set was then created to represent each sport/activity for use in on & offline media.